Beauty By Beck
Website Refresh | Canva Templates | Promotional Suite | Social Posts
A Little About the Project
Platforms Used: Shopify, Canva
Beauty By Beck is a successful beauty salon in Wollongong NSW, she has been in business for over 14years. Beck came to me in 2020 for a website and brand refresh. Utilising the existing logo we created a colour pallet, font pairings and overall brand aesthetics.
This also included an Instagram grid design with Canva post templates Beck edits and updates herself. As well as an Instagram strategy and direction for Beck during the lockdown. Beck saw an increase in product sales during the lockdown period plus 60 new customers and an appointment waiting list when she reopened.
I also designed a branded digital promotional suite to help Beck promote her annual Xmas sale. This included posters, email banners, flyers, posts, story templates.
“I’ve had my business for over 15 years and the absolute pleasure of working alongside Katie for over 2 years now. She is an important part of my team and helps my business grow.
Working with Katie allows me to focus on working in the salon while she works on the salon. She has given my business a more polished professional look.
Katie is professional, punctual, has an eye for every little detail and I trust her explicitly.
I couldn’t recommend her more highly.”
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